Smllsprk
"you're only given a little spark of madness. you mustn't lose it"
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Discovery Channel

  

DiSCOVERY CHANNEL

ON-AIR CREATIVE

 

 

DISCOVERY IN HOUSE ON-AIR DESIGN TEAM

ABOUT THE PROJECT:

I have spent three wonderful years behind the scenes of one of the major Factual Networks across Latin America as an on-air creative at Discovery Communications. My role consisted of overseeing channel branding and re-branding relaunch from idents, promos and lower thirds across on-air, off-air and social media departments while maintaining Style guide and domestic look adaptation for the network, which was at the time designed by TROIKA.

I have also gotten to play big roles in designing and branding show packages for Original Productions, large campaigns and promotables such as
Africa — Mermaids Gold Rush — Shark Week — Jungle Gold
Frozen Planet — Dual Survivor Car Vs Wild — Man Vs Wild  —  Skywire Live  —  to name a few.

 

ON-AIR TEAM:

Client Discovery Channel
Agency Discovery Communications LATAM
Creative Director Gabriela Woodman
Art Director Diego Gonzalez
Producers Gustavo Guimaraes, Lucy De Feitas Hofle, Herman Cabral, Eduardo Stern, Gil Coker, Sacha Penoucos
Editor Jerome Charles
Motion Artists Idil Gözde, Erich Hentschel, Carlos Velasquez
Sound Designer Ray Trouijlo
 

DISTRIBUTION:

BROADCAST DISCOVERY CHANNEL
MULTIPLE FEEDS INCLUDE   Brazil Argentina Venezuela Mexico and Colombia